Universität Münster
Marketing Centrum Münster (MCM)
Chair of Marketing Management (IfM)
Address
Am Stadtgraben 13-15
48143 Münster
Deutschland
GERiT
This institution in GERiT
48143 Münster
Projects
Publication Grants
Completed projects
Kundenbindung und Kundenwert
(Applicant
Krafft, Manfred
)
Research Grants
Completed projects
C1 – Long-Term Relationship Evolution
(Applicants
Krafft, Manfred
;
Tillmanns, Sebastian
)